Queenstown was virtually transformed into ‘Greenstown’ to play host to the global launch of the latest Xbox Series-X Console. New Zealand was the first country in the world to see the launch of the console, with the livestream being broadcasted to millions all over the world. HQNZ had the pleasure of being tasked to deliver this event, no easy feat with the client being unable to travel and be onsite due to Covid-19. Ellen Rhodes, HQNZ’s Director of Sales & Marketing said “a partnership approach from the start with our client and team of amazing suppliers ensured this event was rolled out seamlessly.” The Xbox ANZ team called it “the most memorable launch in Xbox ANZ history”.
